NewsBeat

February 2017

NewsBeat is a newsaper industry publication by the NY Press Association.

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2 NewsBeat February 2017 NewsBeat A NEWSLETTER FOR NEW YORK'S COMMUNITY NEWSPAPERS Published by the New York Press Association 621 Columbia Street Ext., Suite 100, Cohoes, NY 12047 518.464.6483 • 518.464.6489 fax • www.nynewspapers.com Executive Editor — Michelle K. Rea Layout & Design — Rich Hotaling C L I P & S A V E By MICHELLE REA — Executive Director, NYPA Register today for NYPA's fabulous spring conference and trade show in Saratoga Springs! Registration fees are as low as $49 per person — a bargain at five times the price! Sixty-four conference workshops will focus on fostering great news organizations (great journalism is at the core of our brand!), driving revenue and growing audience. Industry leaders from across the country will lead discussions on design, graphics, video, photography, advertising, events, social media, cyber security, writing, reporting, metrics, Freedom of Information Law, virtual reality, investigative reporting, enterprise packages, ethics, and family-owned businesses. Here is a sneak-peak at part of the lineup: NEWSROOM: IRE (Investigative Reporters and Editors, Inc.) will present a day-long program on conducting quick-hit investigations, finding information (including key government documents) online, examining businesses and non-profits and obtaining public records, getting what you need from sources, ethical decision- making, ensuring accuracy, and finding a way to do great enterprise reporting. Terry Parris, ProPublica's community editor, will talk about audience engagement and why investing in a deep connection with your readers can pay big dividends. Jacqui Banaszynski, Knight Chair in editing at the Missouri School of Journalism, will present sessions on interviewing and story discovery. Michelle Nicolosi, editor for digital, social, photo and video at The Oregonian, will lead a session on how to put your readership metrics into action with a step-by-step guide to creating content that readers want. Jean Hodges, senior director of content for Gatehouse Media, will show you how to take stock of your resources, shake up your structure, and generate more quality content. Stephanie Davis, from Virtual Xperience, will show you how to use virtual reality as a story telling platform. Will Bancroft, author at Newswhip, will talk about the state of content and social distribution. Cindy Rodriguez, senior journalist-in- residence at Emerson College will present two sessions: Protecting yourself against doxxing, and social media for newbies. Media consultant Val Hoeppner will lead one session on developing a video strategy, and a second session on developing a mobile first news strategy. Jan Shaffer, executive director of the J-lab, the Institute for Interactive Journalism, will present, "Networked: Collaborative journalism partnerships to increase impact." Julie Manganis, an award-winning reporter for The Salem News and North of Boston Media, will discuss the ins and outs of covering courts. Tom Gierasimczuk is a journalist and media leader who develops effective, multi-platform, editorially driven marketing strategies that engage audiences, and help turn their brands into engaging, nimble media companies. NYPA 2017 Spring Conference and Trade Show (Continued on Page 3) PA NY Mark your calendar Thursday, April 6, 2017 NYPA/NYPS Boards of Directors Meetings NYPA Foundation Board of Directors Meeting Gideon Putnam Hotel, Saratoga Springs, NY Friday & Saturday, April 7 & 8, 2017 NYPA Spring Convention and Tradeshow Gideon Putnam Hotel, Saratoga Springs, NY Friday, June 9, 2017 NYPA/NYPS Board of Directors Meetings NYC Thursday, September 14, 2017 NYPA/NYPS Boards of Directors Meetings NYPA Foundation Board of Directors Meeting The Westin Buffalo, Buffalo, NY Friday & Saturday, September 15 & 16, 2017 NYPA Fall Conference The Westin Buffalo, Buffalo, NY Friday, November 17, 2017 NYPA/NYPS Board of Directors Meetings NYC April 7th and 8th Gideon Putnam Hotel and Conference Center Register for the conference and reserve your hotel room at www.nynewspapers.com

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