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SANTA CRUZ SENTINEL WHO'S WHO IN REAL ESTATE THURSDAY, MARCH 31, 2016 3 President & Publisher Gary Omernick 831.706.3228 gomernick@sant acruzsentinel.com Advertising Director Steve Bennett 831.429.2416 sbennett@santacruzsentinel.com Circulation Director Mardi Browning Shiver 706.3265 mbrowning@santacruzsentinel.com SCS Sales Team Ray Klopp Susie Ronzano Cherie La France-Anderson Emily Burton Elyssa Campos Section Design Greg Borrego facebook.com/scsentinel @scsentinel One should treat others as they would like to be treated. This golden rule or ethic of reciprocity is a REAL- TORS®' standard. Not all real estate agents are REALTORS®. A REALTOR® is a member of the National Associa- tion of REALTORS®. This membership means they are held to a higher stan- dard and have a fiduciary responsibil- ity to you. A REALTOR® stays current with up- dates in regulations, laws, and prac- tices to guide you through the com- plex buying and selling process. They are always client focused, wearing many hats as your advocate, market expert and negotiator. Recognizing their obligation to their clients and community, REAL- TORS® are active in the promotion and preservation of property rights on the national, state, and local level. An example of this is Congress's current discussion on the elimination of mort- gage-interest deduction. REALTORS® are currently working with Congress to save that deduction for you. Working with a REALTOR® is work- ing with a professional who is held to a higher standard and code of ethics. Candie Noel, Santa Cruz County Association of REALTORS ® President Using a REALTOR ® , What's in it for you?

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