Negocios Now

www.negociosnow.com NegociosNow Special coverage NegociosNow Visa's Carin Parella honored for her advocacy porate Advocate of the Year by the United States Hispanic Chamber of Commerce. V The chamber's Corporate Advo- cate of the Year award honors an individual executive who has gone beyond the call of duty to cham- pion the cause of Hispanic Business Enterprises, the nation's fastest- growing minority entrepreneu- rial group. The business advocacy award specifically recognizes indi- viduals who work tirelessly within their organization to advance the mission and vision of the Hispanic chamber in support of its key cons- tituents. The honoree understands the power of bringing together local chambers, Hispanic Business Enterprises and corporate partners. "Carin Parella exemplifies the remarkable efforts made by our cor- porate partners to work with and further Hispanic Business Enter- prises and our chambers across the country," said chamber Presi- dent and Chief Executive Officer Javier Palomarez. "Carin has shown great commitment to providing Hispanic-owned businesses across the country with access to Visa's small business tools and educatio- nal resources to help them succeed isa Inc's head of Merchant Relations Carin Parella has been named the 2011 Cor- and grow. This award is an oppor- tunity for the Hispanic chamber to recognize her hard work and com- mitment to Hispanic business." As Visa's head of merchant rela- tions, Parella leads the strategy and execution of initiatives de-signed to expand Visa's relationships with merchants in North America by providing them with products and services that help them meet their business goals. A 14-year Visa veteran, Parella previously rose up the merchant sales ladder, most recently serv- ing as the senior account execu- tive responsible for managing the company's relationships with U.S. travel merchants. Before joining Visa in 1997, Parella served as an associate in the asset securitization group at the global investment bank of Credit Suisse First Boston, and in various sales and trading positions at Chase and Bankers Trust. She lives with her husband and three children in Summit, New Jersey. "I am extremely honored to represent Visa in accepting this award," Parella said. "Visa is proud to partner with the U.S. Hispanic Chamber of Commerce and its local chambers to help Hispanic- owned businesses to attract new customers, operate more effi- ciently and grow." Diciembre 2011Diciembre 2008 7 Brian Morowzcinski Nina Vaca-Humrichouse. Pinnacle continues to growth by acquiring Provade Servicios HINA management system company. Pinnacle is one of the largest woman/minority-owned P staffing and workforce solutions compa- nies in the United States. Pinnacle, founded by Nina Vaca, recruits and manages contingent labor for a broad variety of Fortune 500 cor- porations in the financial services, transportation, communications and healthcare industries and has innacle Technical Resources has acquired Silicon Valley- based Provade, a vendor 4,000 consultants serving clients across North America and Canada. Provade delivers the only enterprise vendor management system avai- lable in the market, serving corpo- rations and organizations in more than 40 countries in numerous lan- guages and currencies, with billions of dollars under management. "Witnessing the unpreceden- ted growth of one of our Hispanic Business Enterprises speaks to the strength of our Hispanic business community," said Javier Palomarez, president and chief executive officer of the United States Hispanic Cham- ber of Commerce. Pinnacle Technical Resources is one of the staffing industry's fastest- growing firms, garnering numerous awards, including the coveted Ernst & Young's Entrepreneur of the Year, as well as being named to the Inc. 500/5000 list of the nation's fastest- growing companies for seven con- secutive years. In 2011, Pinnacle was honored as the country's top minority-owned firm by the Natio- nal Minority Supplier Development Council. Vaca currently serves as the chairman of the United States His- panic Chamber of Commerce. Julio Rodríguez Carin Parella, head of Merchant Relations with Visa Inc. Javier Palomarez, President of USHCC and Bizfest students. Cortesía

• Cover