Hoosier State Press Association - The Indiana Publisher
Issue link: https://www.ifoldsflip.com/i/47202
Page 2 HSPA calendar Nov. 10 Dec. 3 Dec. 9 Feb. 4 Feb. 16-17 Feb. 17 Feb. 24 March 1 Spring Public notice advertising training with Steve Key, 10 a.m.-noon, The Indianapolis Star's Pulliam Production Center Newsroom Seminar & Awards Luncheon, Indianapolis Marriott North (NEW LOCATION) HSPA board meeting, Indianapolis APME-HSPA Foundation Job Fair, Ball State University Annual Meetings & Government Conference, Indianapolis Marriott Downtown HSPA Foundation board meeting, following Annual Meetings & Government Conference, Indianapolis Marriott Downtown Pulliam internship application deadline for newspapers and students Pulliam intern selection committee meeting Circulation Conference, time and place TBA November 10, 2011 of America has launched an advertising campaign designed to promote the value of newspaper media. The "Smart is the new Sex sells everything else so why not newspapers? Newspaper ad campaign The Newspaper Association As part of NAA's campaign, this information is highlighted at naa.org/smartsexy: sexy" campaign celebrates the distinctive editorial, advertising and community attributes delivered by news papers. Three different ads leverage a blend of engaging illustra tions and entertaining anec dotes to reinforce the value of newspaper media among existing and prospective con sumers. HSPA Board of Directors HSPA Officers President: Tim Timmons, The Paper of Montgomery County (Crawfordsville), The Times (Noblesville) Vice President: Greg Morris, IBJ Corp. Secretary: Robyn McCloskey, Pharos-Tribune (Logansport), Kokomo Tribune Treasurer: Jon O'Bannon, The Corydon Democrat HSPA Board Members Randy List, Rust Communications Dailies Bill Masterson Jr., The Times of Northwest Indiana (Munster) Tina West, The Courier-Times (New Castle) Nondailies John Haley, Pulaski County Journal (Winamac) Don Hurd, Benton Review (Fowler) Kathy Tretter, Dubois-Spencer County Publishing Co. Inc. Shannon Williams, Indianapolis Recorder HSPA Foundation Board of Directors HSPA Foundation Officers President: Henry Bird, The Herald Bulletin (Anderson) Vice President: John Rumbach, The Herald (Jasper) Secretary: Pat Lanman, Vevay Newspapers Inc. Treasurer: Jeff Rogers, Home News Enterprises HSPA Foundation Board of Directors Linda Chandler, Ripley Publishing Curt Jacobs, The Madison Courier Barbara King, North Vernon Plain Dealer & Sun Kevin Lashbrook, Community Media Group Mayer Maloney, Hoosier Times Inc. Jack Pate, Evansville Courier & Press Neal Ronquist, Paxton Media Group Gary Suisman, Journal and Courier (Lafayette) HSPA staff Steve Key, executive director and general counsel skey@hspa.com • (317) 624-4427 Karen T. Braeckel, HSPA Foundation director kbraeckel@hspa.com • (317) 624-4426 Pamela Lego, MAP advertising director plego@hspa.com • (812) 350-7711 Milissa Tuley, communications specialist mtuley@hspa.com • (317) 624-4430 Yvonne Yeadon, office manager yyeadon@hspa.com • (317) 624-4433 Shawn Goldsby, advertising coordinator sgoldsby@hspa.com • (317) 803-4772 Seminar Continued from Page 1 2011 Ray Moscowitz Award for journalistic achieve ment in lifting veils of secrecy. • Stephen Key, executive director and general council of HSPA. • Joe Hoage, Indiana's public access counselor. • Matt Kryger, photojournalist at The Indianapolis Star. • Charlie Riedel, Associated Press photogra pher. • Jim Brown, executive associate dean emeri tus and professor emeritus, IU School of Journalism – Indianapolis. • Danese Kenon, Indian apolis Star multimedia journalist. For more information on the sessions and schedule, visit hspafoundation.org/events or send an email to sgoldsby@hspa.com. The Indiana Publisher is published bi-weekly by Hoosier State Press Association, 41 E. Washington St., Suite 301, Indianapolis, IN, 46204, (317) 803-4772. ISSN 0019-6711 USPS 058-730. Periodicals-class postage paid at Indianapolis, Ind., and at additional mailing office. Postmaster: Send address changes to 41 E. Washington St., Suite 301, Indianapolis, IN, 46204, (317) 803-4772, Fax (317) 624-4428. Website: www.hspa.com Subscriptions $25 per year. Ad rates furnished upon request. Nominate Continued from Page 1 Award goes to an individual who has con tributed in one or more of the following ways: • Made a significant impact on the newspaper industry in Indiana through service to HSPA in one or more of the following areas – committee work, board membership, lobbying efforts or legal action. • Performed outstanding service to the newspaper industry in general. • Demonstrated service in the local community that reflected positively on its newspaper. For more information contact Key at skey@hspa.com or (317) 6244427 by Nov. 18. Member notices Employees sought Presentation editor/lead photog- rapher – The Princeton Daily Clarion, a family-owned five-day morning edition in southwestern Indiana, seeks flexible journalist for the go-to slot on the production side of our print news cycle. Our next presentation editor/lead pho- tographer will be a motivated multi- tasker with solid copy editing, page design and visual journalism skills. Submit work samples and resume to andrea@pdclarion.com. (2) Reporter – The Decatur Daily Democrat is seeking an enthusias- tic and hard-working general assignment reporter for Adams County. Responsibilities will include writing news and feature stories and coverage of assigned beats. You must possess strong writing and photography skills and have some pagination experience using InDesign. Send resume and writing samples to Ron Storey at publisher@ decaturdailydemocrat. com. (2) Send notices to mtuley@hspa.com. Highlighting the multi platform experience that is today's newspaper, QR codes and digital prompts link audiences to a campaign Web page, www.naa.org/ smartsexy, where they are encouraged to share their own connection with newspa pers through social network ing tools like Twitter and Facebook. Initially, ads will run digitally and in print for six weeks in more than 1,000 newspapers, reaching an estimated 70 percent of U.S. adults, subscribers and non • More than 163 million U.S. adults read a newspa- per in print or online in the past week. (Scarborough Research, 2011) • Local newspaper web- sites rank first among all local media sources for trust- worthiness, credibility and being most informative. ("Site Matters," comScore, 2009) • Newspaper advertising, in print and online, is cited by shoppers as their top choice for planning shopping and making purchasing decisions. ("How America Shops and Spends," Frank N. Magid Associates, 2011) • Eighty percent of U.S. subscribers, an average of seven times. To participate in the cam paign, newspapers can down load print and digital ads at www.naa.org/smartsexyads. "The newspaper brand adults who contributed money to a political organization in the past year have read a newspaper or visited a news- paper website in the past seven days. (Scarborough Research, 2011) • More than 70 percent of small business owners and more than 74 percent of those in management have read a newspaper or visited a news- paper website in the past seven days. (Scarborough Research, 2011) • Newspaper media reach 81 percent of households earning $250,000 or more in the average week, and more than 77 percent of households earning between $100,000 and $249,999. (Scarborough Research, 2011). remains very strong in the hearts and minds of consum ers," said Caroline Little, NAA president and chief executive officer. "The campaign speaks to the many reasons people value their newspapers." Colts, here's your replacement QB HSPA member Tina West received a 2011 Colts Com munity Quar ter back Award. The pro gram recog nizes Indian apolis Colts season ticket holders who demonstrate outstanding commitment to their commu nity through volunteerism. Indianapolis Colts running Tina West back Delone Carter present ed the award to West, pub lisher of The Courier-Times (New Castle) and a member of the HSPA board of direc tors. A cancer survivor, West participates in the Relay for Life in her community. She also takes part in bowl ing events for Big Brothers Big Sisters, assists the local YMCA and attends events for other organizations she is involved with in a volunteer capacity. West is the women's minis try leader at Cadiz Christian Church. She also serves on several boards in addition to HSPA, including the local chamber of commerce and Leadership Academy. One of West's greatest pas sions is improving literacy. In that effort she creates and implements various pro grams to promote reading newspapers in the classrooms of Henry County. "I love my community and children," West said. "If we can each teach children to read, it will prepare them for a better life."