Brookfield/Elm Grove Monthly

Page 2A • Freeman Brookfield & Elm Grove 262-542-2500 Hours: M-F 8 a.m.- 5 p.m. 801 N. Barstow St., P.O. Box 7, Waukesha, WI 53187 The FREEMAN How to reach us Established in 1859 Brookfield & Elm Grove T H I S M O N T H If you have a news tip from the Brookfield/Elm Grove area, contact Arthur Thomas at 513-2657 or news @conleynet.com To advertise in "Brookfield & Elm Grove This Month" call the advertising department at (262) 513-2624. To subscribe to the daily Freeman call 542-2500 FREEMAN MANAGEMENT Bill Yorth - Editor-in-Chief...........................513-2671 byorth@conleynet.com Arthur Thomas - Managing Editor.............513-2657 athomas@conleynet.com Jim Baumgart - Freeman Group Ad Director 513-2621 jbaumgart@conleynet.com Tim Haffemann - Circulation Director....513-2640 thaffemann@conleynet.com Matt Marlett - Plant Manager......................513-2633 mmarlett@conleynet.com Patricia Scheel - Prepress Manager...........513-2690 pscheel@conleynet.com NEWS DEP ARTMENT Local News - Arthur Thomas.......................513-2657 news@conleynet.com Sports - Dan Mike..........................................513-2667 dmike@conleynet.com Death Notices - Shana Duffy.......................513-2618 obits@conleynet.com Newsroom Fax...........................................262-542-8259 CLASSIFIEDS: 542-2211 Hours: M -F 8 a.m. - 5 p.m. PHOTO REPRINTS Color reprints are $25 each. Call 542-2501 PAGE REPRINTS Go to www.gmtoday.com/freemanreprints The Freeman is printed on recycled newsprint. Freeman subscription rates • By in-county mail 13 weeks..............$36 26 weeks..............$66 52 weeks............$120 • Out-of-county mail 13 weeks.............$51 26 weeks............$99 52 weeks..........$192 Easy buy .....$10 a month with credit card Electronic edition ......$10 a month with credit card Circulation Dept. To reach the Circulation Department call 542-2501 or go to www.gmtoday.com/wfhelp. SEPTEMBER 2014 Doris loves her Menomonee Falls apartment where she lives independently and is close to her daughter Janet. Janet had suggested Comfort Keepers to Doris so she could get help to allow her to remain at home, as she struggles with arthritis. Doris has difficulty hearing so she communicates with the Comfort Keepers office staff via email. According to Doris, her caregiver Ruby, "is like an adopted daughter to me. She makes me a special breakfast and keeps my apartment clean." According to Shar Meller, owner of a Comfort Keepers franchise, this match has turned out very well. Doris and Ruby have similar personalities, are members of the same church and they grew up in close proximity in the same neighborhood. Shar recently visited the two and said they were laughing and hugging and enjoying each others company. Why Comfort Keepers? Comfort Keepers' creed is "to treat each and every client as if they are a member of our own family." Our Caregivers are screened, bonded and insured, which gives clients peace of mind and takes away the fear of having a new person enter their home. Comfort Keepers is Ranked #1 in Senior Care! Comfort Keepers, a Sodexo brand, has more than 700 national owners. In 2013 and 2014 the company was ranked the #1 Senior Care Agency by Entrepreneur Magazine. There are 17 Comfort Keepers' franchises in Wisconsin who work together as a team on a day-to-day basis to make a difference in the lives of seniors and those who are disabled. Interactive caregivers, like Ruby, are Comfort Keepers' best asset, and along with its continuous training program, are the reason Comfort Keepers has built the reputation it has. Personal care services include: incontinence care, bathing, overseeing medications, meals, transferring and Hoyer Lift. Comfort Keepers also specializes in legal live-in care, Alzheimer's care, respite care and interactive caregiving. Choose up to 24 hours a day; 7 days a week. 239652102 Serving Waukesha and Milwaukee Counties. 414-858-9400 www.comfortkeepers.com Ranked the Top Senior Care Agency in America "Keeping the Comforts of Home" Want to make a difference in a senior's life? Become a Caregiver - Call Comfort Keepers TODAY! Comfort Keeper Ruby provides care and company to Doris. CARE & COMPANIONSHIP FROM COMFORT KEEPERS HELP SENIOR REMAIN INDEPENDENT Sept. 13 & 14 Mukwonago American Legion Post 375 Celebrate our 58 th Annual Maxwell street days flea market FIELD PARK, MUKWONAGO - Hwys 83 & NN OVER 600 SELLERS Offering a Variety of Goods (Buyers allowed on grounds after 7 am) Reasonable Off-site Parking Available (Pets, Bicycles & Skateboards Prohibited) For information and 2014 schedule: www.maxwellstreetdays.net www.mukwonagochamber.org Always FREE ADMISSION FOOD & REFRESHMENTS Available on Grounds 238175007 MARK PATTON JAMES RICCABONI PAT BITTERBERG STEVE BAUMAN WISCONSIN'S ALL-TIME LEADING SALES GROUP! $965 MILLION CAREER SALES $56 MILLION SOLD IN 2013 shorewest.com DIRECT: 262/786-4001, ext. 122 HOTLINE: 262/814-1400 + 5 Digit PIN INTERNET: bitterberg.shorewest.com E-MAIL: bitterberggroup@shorewest.com LEADING REAL ESTATE COMPANIES OF THE WORLD TM RELOHomeSearch.com LuxuryPortfolio.com LeadingRE.com PERFORMANCE COUNTS TM BROOKFIELD 19535 Avondale Drive $649,500 PIN 69075 BROOKFIELD 665 Toldt Forest Court $649,000 PIN 68915 BROOKFIELD 19555 Gebhardt Road $350,000 PIN 35755 BROOKFIELD 2620 Almesbury Avenue $379,850 PIN 91085 BROOKFIELD 2755 Norman Drive $985,000 PIN 17705 236958007 LUXURY PORTFOLIO LUXURY PORTFOLIO LUXURY PORTFOLIO By Katherine Michalets Special to The Freeman BROOKFIELD — An industrial area of Brook- field is getting a much-need- ed facelift thanks to the city's investment in infras- tructure, as well as building renovations from business- es moving into the newly- branded 124th Commerce District. The district is defined as the area between Burleigh Road and Feerick Street, one block south of Capitol Drive, west of 124th Street to the 128th Street right-of- way. Two years ago, Brook- field city staff and officials began meeting with proper- ty and business owners in the area to plan for sched- uled street improvements. From those discussions, a consensus was reached that a storm sewer system was desirable to replace open drainage ditches, as well as concrete streets with curb and gutter would be pre- ferred as streets were rebuilt, said Tim Casey, eco- nomic development admin- istrator for Brookfield. During the branding pro- cess, the name 124th Com- merce District was selected because it reflects the mix of commercial uses lying within the area: 58 industri- al buildings with 1.4 million square feet of space; 13 office buildings with 200,000 square feet of space; and seven retail or restaurant buildings, Casey said. Several businesses are rehabbing buildings in the district or have already moved into completed pro- jects. Jeff Lightfoot, founder and one of the owners of Wisconsin Firearms Train- ing, said he and his part- ners, Larry Reid and Den- nis Barthenheier, pur- chased the former B&G golf building at 12730 W. Burleigh Road and are com- pletely rehabilitating the building as a five-star shooting range and train- ing center. The price of the building and its close proximity to the Interstate were two rea- sons, Lightfoot said, why they purchased it. He also likes the recent develop- ments near Mayfair Mall and the expanding retail base in the area. "Our business model and the type of business we are planning to open needs to be in a high traffic retail area for it to be successful," Lightfoot said. When completed, Wiscon- sin Firearms Training will have an indoor shooting range with 15 lanes and will offer training for beginners to advanced shooters. While the range and the retail space inside will be open to the public, Light- foot said several municipal- ities will also do training at the business. Lightfoot said he is antic- ipating the work on the building, which includes major indoor and outdoor renovation, to be completed this fall. Other new businesses Other new businesses in the 124th Commerce Dis- trict include Stark A s p h a l t / N o r t h w e s t Asphalt, which purchased the building at 12845 W. Burleigh Road and is remodeling the interior for offices. Stark will be mov- ing approximately 20 office employees there in early fall, Casey said. LJ Design and Manufac- turing, better known as Laacke and Joys, purchased the VerHalen building at 3205 N. 124th St. and is reha- bilitating it to house manu- facturing. In addition, Signs by Tomorrow acquired the building at 3415 N. 127th St. and will be moving its operations from West Allis. John Bernhoft, president of 360 Direct, said his busi- ness-to-business marketing firm previously leased space for six years in Wauwatosa and had been searching for a new loca- tion for the past one-and-a- half years. Bernhoft said he heard about the redevelopment in the 124th Commerce Dis- trict and found the right building for 360 Direct's needs. "It was in need of some significant attention and they are stepping up to the plate," Bernhoft said. The new home of 360 Direct at 3245 N. 126th St. was taken down to its core and completely remodeled, Bernhoft said. The first part of the building dated to the 1950s and the second part from the 1970s. Although 360 Direct's employees moved to the new location this spring, they are still waiting for the road work to be completed by the city. "We are anxious to see the finished street, but we will be patient," Bernhoft said. "The fact that they were redeveloping this park made it a no-brainer for us." Low-interest loans Casey said along with the infrastructure improve- ments, the city's offer of low-interest loans in coop- eration with Waukesha County has appealed to some businesses looking to relocate. "I think the area is clearly seeing an improvement now and I think that is going to improve because of the location and the new streets," he said. With Wauwatosa seeing an increase in retail busi- nesses, some industrial businesses have been dis- placed, so the 124th Com- merce District is a conve- nient move for them. The remaining road work includes ground restora- tion, top soil and seeding, plus the placement of per- manent 124th Commerce District signage. To further enhance aesthetics, colored concrete is being used in crosswalk areas on the Robin, Townsend, Wirth and Feerick intersections with 124th Street. "I think it just lends to the overall appearance of the neighborhood and it will attract people wanting to come to the area," Lightfoot said of the infrastructure improvements. Mayor Steve Ponto said he feels the district has been successful. "We're trying to do some things to encourage private investments and to help improve the overall appear- ance of it," he said. "It has been our experience that this is an area that essen- tially from an economic standpoint is doing fine." www.ci.brookfield.wi.us Outdated Brookfield industrial park gets upgrades 124th Commerce District lures new businesses Charles Auer/Freeman Staff Staff members of 360 Direct stand outside the company's headquarters on 126th Street in Brookfield. From left are Nicole Agen, Ken Hamiel,Vicki Kroeger, Brandon Spenneberg, Clive Dawson, President John Bernhoft and Barb Giliberto. Submitted rendering Wisconsin Firearms Training is completely rehabilitating the interior and exterior of the former B&G golf building at 12730 W. Burleigh Road into a five-star shooting range and training center. It is expected to open this fall.

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