SANTA CRUZ SENTINEL WHO'S WHO IN REAL ESTATE THURSDAY, MARCH 30, 2017 5
Discover
The Difference
Discover Tony Aprile
831.588.7800
BRE #01167773
List with the Leader
www.tonyaprile.com
For Voting Me Readers Choice
Best Realtor
Santa Cruz & Aptos
It Is Such An Honor To Receive This Award
Thank You
2016
- REALTORS® are held to a higher ethical standard than li-
censed agents and must adhere to a Code of Ethics.
2. Why You Should Use a REALTOR®
Buying a home is the largest investment most people will make.
Working with a REALTOR® will give you access to the best profes-
sional advice out there.
3. e Real Estate Commission Explained
It might look like a lot of money, but most real estate agents
share their commission with at least two others before they get a
check.
4. Buyer Agents: Working for You Free of Charge
Home buyers should always have their own agent to represent
their interests. Buyer agents are free to you, so why not use one?
You might have heard of buyer's agents, seller's agents, listing
agents, and so on. You're a buyer, so what is a buyer's agent? True
to their name, buyer's agents assist home buyers every step of the
way; they can also save you tons of time and money on the road to
homeownership.
5. Listing Agent vs. Buyer Agent: Who Works for You?
If you wouldn't use your spouse's attorney to represent you in
a divorce, why use the seller's agent to represent you in a home
purchase? Buyer's agents are legally bound to help buyers, whereas
listing agents—the agent representing the home listing—have a
fiduciary duty to the home seller.
6. How to Find a REALTOR®
Whether you're a first-time seller or someone who is looking to
buy your first home, there are several ways to find a local REAL-
TOR®:
• Use the "Find a Member" tool on www.mysccar.org to find lo-
cal REALTORS® in your area.
• Get recommendations from friends and family members who
have bought or sold their properties recently.
• Look for real estate agent signs in your community.
• Attend open houses and see if you connect with a real estate agent.
• Call your neighborhood real estate brokerages.
Learn more at www.realtor.com/advice/value-realtor/
c o n t i n u e d f r o m p g 3 . . .