Mid-Atlantic N.A.M.E. Tearsheet Competition

2017 Call for Entries

Mid-Atlantic NAME

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Division Category Category Note/Description Class 1 Class 2 Class 3 Class 4 Class 5 Class 6 Class 7 Class 8 Class 9 Class 10 Class 11 Class 12 Class 13 Class 14 Class 15 Class 16 Class 17 Class 18 Class 19 Class 20 Class 21 Best Small Ad Best Large Ad Food and Dairy Professional Services Home and Interior Transportation Clothing Humor Miscellaneous Ads Black and White Ad Color Ad Self Promotion Merchant Groups Special Section Non-Traditional Section High Impact Ads Overall Web Advertising Sales Materials Niche Publications Direct Mail Shapiro Award Less than 1/2 page, black and white or color. 1/2 page or larger, black and white or color. Best ad or series featuring food, drug, restaurants, liquor or other beverage product. Best "professional service" ad or series featuring real estate, healthcare, financial, insurance or similar. Best ad or series featuring furniture, furnishings, appliances or hardware. Best ad or series featuring automotive, boats, aircraft, tires, repair service, or other related products and services. Best ad or series featuring wearing apparel for men, women or children. Best use of humor in an ad or series . Best ad or series featuring beauty shops, jewelry stores, florists, travel or any other paid ad category not previously mentioned. Paid public service ads may be entered in this category. Best black and white ad from any category. Best use of color in an ad or series of ads from any category. Best single ad or multi-platform series promoting a newspaper's circulation, advertising, editorial or other circulation, advertising, editorial or other departments. Can include locally-created, circulation, advertising, editorial or other non-public service advertising (house ads). Best ad or series published by a downtown council, shopping center, or community wide group of merchants. Best special section participated in by one or more advertisers (regardless of merchandise). Best non-traditional special section, with judging emphasis on creativity and concept. Sponsored by: Century Printing & Packaging. Best use of paid single advertising on a newspaper front page, sticky note, web site, spadea or specialty place- ment. Submit entries as a full screen print, in color. Best overall use of advertising on a website (during the period of judging). Best newspaper marketing book, sales material, rate sheet, etc. Best "niche" publication produced by a newspaper but not necessarily running in the newspaper; ie. real estate or automotive publications, tourist guides, senior tabs, hunting guides, women's magazines, etc. Best direct mail idea: section, publication, solo mail, etc. Can include newspaper promotional materials for circulation or advertising as long as it was mailed. Please include all mailed materials including envelopes if appropriate. Presented by: Metro Creative Graphics. Best advertisement promoting cancer awareness. This can be a newspaper house ad or an ad placed by a group or business, e.g. Relay for Life. No charge for entries in this class. 2017 Contest CATEGORIES

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