ZZZ - GMG - VEGAS INC 2011-2014

June 11, 2012

VEGAS INC Magazine - Latest Las Vegas business news, features and commentaries about gaming, tourism, real estate and more

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JUNE 11, 2012 / YOUR BUSINESS-TO-BUSINESS WEEKLY MINORITY BUSINESS SPECIAL FOCUS This month, VEGAS INC looks at workplace diversity in the valley. LIVING OUT THE REALITIES OF REALITY TV By Jim Gentleman, Senior Vice President, SK+G I had mixed feelings last June when I heard that a production company was interested in featuring SK+G in "The Pitch," a new reality TV series from AMC, a cable network whose shows bleed tension and drama as appropriately depicted in the network's tagline, "Story Matters Here." POWER TRIO: Law students, from leſt, Corina Rocha, Siria Gutierrez and Leslie Nino Fidance pose outside Boyd Law School at UNLV. VEGAS INC FILE TOMORROW'S LEADERS EXPECTED TO DIVERSIFY HISPANIC BUSINESS COMMUNITY GENERATION NEXT By Conor Shine same time, a new wave of Hispanic entrepreneurs, traditionally underrepresented among the ranks of business owners, stepped in to meet the growing valley's needs. ¶ Then, the Great Recession hit and derailed the economy, crushing many businesses with it. Small companies owned by Latinos were especially hard hit. I SEE HISPANIC BUSINESS, PAGE 14 n the late 1990s and early 2000s, Southern Nevada's Hispanic business community was growing exponentially. ¶ A surge in the Latino population, paired with Las Vegas' booming economy, created new demand and a new market for businesses catering to Hispanics. At the Nearly a year later and after the recent airing of our episode, have conflicting emotions about experience. On the I one hand, agency for a chance business still the to compete (and hopefully win) against another on national TV represented a huge new business opportunity for our agency. A win would put us on the map and significantly increase our awareness among potential clients and employee recruits. On the other hand, what if we lost? It's bad enough losing in private, but losing on national TV in front of SEE THE PITCH, PAGE 13 INSIDE TODAY HOA SCAM | P. 7 The Oliver Stone-like conspiracy theory turned out to be all too real. HAIL MARY | P. 21 Columnist Richard N. Velotta on whether DesertXpress can be salvaged. THE LIST | P. 22 This week: Accounting firms

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