Negocios Now

www.negociosnow.com 2 Noviembre 2015 S omebody posted on Facebook that Negocios Now had made history by publishing the first list of "Latinos 40 Under 40" in Chicago. The Negocios Now team is pleased by these kind words, but they are not completely true. The real history is being written by all the individuals who have been profiled by us in this first ever, Special Edition and many others who could have been included due to their outstanding contributions to their organizations or communities. Identifying 40 exceptional Latinos was not enough to produce such a publication. It was necessary to work with both young and older generations, to use effective social media to spread the word and fuel the participation of the entire Latino community. That's exactly what we did and the fact is that we found far more than 40 young people. We did it together thanks to the enthusiasm of many who think, like us, that this Latino generation deserves recognition for what they are doing for their communities and for their country. Just take a look who they are: decision-makers in major corporations, business owners, leaders of nonprofit organizations, a baseball player who was selected Rookie of the Year in the Major League, a 26-year-old alderman, a business strategist, brilliant Latinas in business and people who are growing the businesses their fathers started, to mention just a few. It is about a generation that is quite different from the one that would have been highlighted in a "Latinos 40 Under 40" a decade ago, when the smartphone was science-fiction and nobody imagined what "going on Facebook" would mean in our lives. They are a "digital" generation, usually bilingual, with different consumer behavior and an easy mastery of social media. What is known today is that the Millennial generation is not new in our pages. Over the past eight years since our launch, Negocios Now has covered this group on many occasions and in different ways. In 2013, while we were working on our first edition of "Who's Who in Hispanic Chicago" the idea of "Latinos 40 Under 40" occurred to us as we became aware of the importance of profiling younger Latinos that could not be included at that time. In producing this Digital Edition, Negocios Now is fulfilling the commitment that we had made to ourselves to be a bridge between different Latino generations, to open the door to the initiative as members of the Latinos 40 Under 40, and Who's Who. We couldn't be prouder of having, on our pages, Latinos and Latinas such as these who are writing the script of our communities and our country. We did it together and we will celebrate it together at Nacional 27, on February 18. See you there! Clemente Nicado Publisher/Editor Jefe cnicado@negociosnow.com EDITORIAL Making history Under 40 NegociosNow NegociosNow Negocios Now en español Todos los derechos reservados R Clemente Nicado Publisher/Editor Jefe Kelly Yelmene Directora General kyelmene@negociosnow.com Ventas 773-942-7410 ventas@negociosnow.com NegociosNow se encuentra en proceso de auditoría a través de Circulation Verification Council. Diseño Ron Reason. Diseñador y consultor de diseño y de estrategia editorial - www.ronreason.com Enpunto Diseño. Diseño y Producción Editor en Inglés: Tara García Mathewson Editor en Español: Víctor Flores García Reporteros: Migdalis Pérez Alejandro Yanun Fotos: Brian Morowczynski, Negocios Now and Cortesías Nota: Los artículos no pueden ser reproducidos sin la autorización expresa de Nicado Publishing Company, incluyen- do los artículos producidos por Hispanic News Agency (HINA), propiedad de la Compañía. Negocios Now en Español es una marca registrada por US Trademark. Serial Number: 77575851 VISITA: NegociosNow.com La fuente No. 1 de información de negocios hispanos de Chicago y suburbios

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