Total Market Reach

Intergated Print, Digital, Mobile Ad Sales

Advantage Newspaper Consultants works with independent publishers and major newspaper chains to increase advertising revenue and advertiser retention

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N E W A D V E R T I S E R A C Q U I S I T I O N + N O S E M I N A R A P P R O A C H + S A L E S T R A I N I N G + YOU ARE MORE THAN JUST "THE PAPER" You are in print, online, mobile and social. There is no resource more equipped to deliver an adver ser's message to every resident in your local community. While print adver sing is a newspaper's "bread and bu er", adver sing exclusively in the print edi on leaves the adver ser's message unreceived by many of their customers. As one of the most trusted resources for local informa on, the newspaper can guide the businesses serving your community to reach an expanded audience effec vely by offering cross-pla orm adver sing. Total Market Reach (TMR) is a non-seminar approach to new adver ser acquisi on. Using the same proven method of sales training and media analyst assisted sales calls that has worked for nearly two decades in TV Magazine Ad Sales, TMR can help you generate annual ad revenue - without occupying your en re sales team for weeks and without the use of seminar methodology! Offer adver sers a con nual presence in your core newspaper and internet brand all year long. No me-consuming seminars! EXPERTS IN CROSS-PLATFORM MARKETING Advantage Newspaper Consultants has worked exclusively with newspapers across the country to design and implement ad packages that include print, digital, mobile or other value-added components that allow adver sers to reach your en re audience. Integrated campaigns with Total Market Reach are more impac ul than the sum of their parts.

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