The Indiana Publisher

May, 2015

Hoosier State Press Association - The Indiana Publisher

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Publisher The Indiana Volume 80, Issue 5 • May 14, 2015 Published on second Thursday monthly Reporter training: Write this date down Committee finalizing conference speakers Sessions on revenue, sales coaching, digital and more on agenda Y our up-and-coming reporters will get top- notch training at this summer's Road Show for Reporters. The workshop June 18 in Indianapolis will emphasize the theme "Must-Have Tools of the Trade." Reporters will return to work with practical skills on writing effective leads and nut graphs, gaining the trust of sources, finding enterprise stories, and obtaining public records. Speakers include this year's SPJ Indiana Journalist of the Year. Indiana Associated Press Managing Editors and HSPA Foundation sponsor the annual seminar for up-and-coming reporters and others who want to gain insights from award-winning A variety of trending newspaper industry topics will be represented at the HSPA and Foundation Annual Conference this fall. If you haven't already, mark your calendars for the Sept. 17-18 event in Indianapolis. Sessions will appeal to publishers, newspaper executives and managers, editors, advertising managers and sales staffs, and audience development leadership. Watch your mailbox and inbox for registration materials. The conference planning committee, made up of publishers and HSPA staff, are finalizing the line-up of speakers slated for sessions at The Alexander Hotel in Indianapolis. With more speakers to come, the agenda includes Mike Centorani, co-founder of Sales Transformation Now; John Greenman, professor in the Grady School of Journalism at the University of Georgia; and Mike Martoccia, director of revenue development and sales training for Civitas Media. The conference begins in the afternoon Thursday, Sept. 17 as advertising sales representatives gather at The Alexander for training. While sales staffs are at the hotel, others in town for the conference can support the HSPA Foundation at a Coffin Golf Club outing. Thursday evening brings the Annual Conference open- in reception at The Alexander, followed by dinner and Advertising Contest awards. Training sessions for publishers and other See WORKSHOP, Page 7 See FEE, Page 6 See CONFERENCE, Page 6 Native advertising: Can editorial departments ethically participate in this method of increasing revenue? Page 5 Heads up: Is your paper using HSPA's public notice promo ads? Page 8 Key Points: A bill referencing publication requirements for budget hearing notices succumbed in the legislative session. Page 8 Hey, can they do that? Steve Key answers your legal questions. Page 7 INSIDE Register online in five minutes at www.HSPAfoundation.org/road-show Thursday JUNE 18 Indianapolis for Road Show Reporters A writing and reporting workshop sponsored by HSPA Foundation and Indiana APME Reporting workshop What: Must-Have Tools of the Trade, a Road Show for Reporters workshop When: 10 a.m.-3:30 p.m. June 18 Where: Indianapolis Star Pulliam Produc tion Center, 8278 N. Georgetown Road, Indianapolis Cost: $30 by May 29; $40 after that; includes meals and AP Stylebook Registration: HSPAfoundation.org/ road-show/ H SPA efforts to preserve the publication of budget hearing notices took an unexpected turn May 8 with a veto by Gov. Mike Pence. "I vetoed SEA 369 over fee for public records searches. The cost of public records should never be a barrier to the public's right to know," Gov. Pence's office tweeted. The governor was referring to language added to the bill authored by Sen. Pete Miller, R-Brownsburg. That search fee was part of an Access to Public Records Act package that HSPA worked out with Speaker of the House Brian Bosma, R-Indianapolis, in 2013. The other part of the package would allow citizens to ask that records available electronically, such as Excel or Word documents, be emailed to them with no copying fee. The proposed fee would start if a records request took more than two hours to fulfill. The first two hours would have been free. Any search fee after that point would be limited to the hourly rate of the public employee making the search, with a $20 cap. The fee would have been just for the search, not any time taken by the agency to determine whether it would redact or refuse to divulge the record. "I understand Gov. Pence's position and respect it, but this language has been passed by the House three times and Senate twice in the last three sessions, and Friday was the first time anyone involved knew of any concern from the governor's office," said Steve Key, executive director and general counsel for HSPA. "If we had been alerted during the session or the two previous sessions, I'm sure we could have addressed the issue." The veto of S.B. 369 also killed 2015 INDIANA GENERAL ASSEMBLY Search fee proves to be bill's stumbling block Governor objected to cost of records searches over two hours For a full synopsis of more than 33 bills HSPA worked on during the 2015 session, visit hspa.com

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