The Indiana Publisher

December 5, 2013 Page 2 HSPA calendar Dec. 13 HSPA Board of Directors meeting, HSPA office, Indianapolis Feb. 1 Journalism Job and Career Fair, IUPUI Feb. 5-6 HSPA and HSPA Foundation Annual Meetings and Government Conference, JW Marriott, Indianapolis HSPA Board of Directors HSPA Officers President: Robyn McCloskey, Pharos-Tribune (Logansport), Kokomo Tribune Vice President: Jon O'Bannon, The Corydon Democrat HSPA Board Members Dailies Andy Eads, Paxton Media Group Brandon Erlacher, The Elkhart Truth Randall Shields, Home News Enterprises Terry Ward, KPC Media Group Kim Wilson, South Bend Tribune Nondailies Dave Eldridge, Perry County News (Tell City) John Haley, Pulaski County Journal (Winamac) Don Hurd, Benton Review (Fowler) Greg Morris, IBJ Corp. Kathy Tretter, Dubois-Spencer County Publishing Co. Inc. HSPA Foundation Board of Directors HSPA Foundation Officers President: Pat Lanman, Vevay Newspapers Inc. Vice President: Jack Pate, Evansville Courier & Press Secretary: Nancy Grossman, Leader Publishing Treasurer: Jeff Rogers, Home News Enterprises HSPA Foundation Board of Directors Henry Bird, Community Newspaper Holdings Inc. Michael J. Christman, Fort Wayne Newspapers Curt Jacobs, The Madison Courier Barbara King, North Vernon Plain Dealer & Sun Mayer Maloney, Hoosier Times Inc. William "B.J." Riley, Community Newspaper Holdings Inc. John Rumbach, The Herald (Jasper) Press release service benefits press association, members D esignated editors with Indiana newspapers can expect to see emails containing press releases from GistCloud Indiana. The service is the product of an affiliation between the Hoosier State Press Association and GistCloud of Redwood City, Calif. The media-friendly press release service is a new revenue source for HSPA to help cover the operational costs of serving member newspapers. Releases editors receive contain a paragraph introducing the subject matter of the release so they can quickly determine the gist of the email. By clicking to the release, the editor can see the full text and have access to logos, photos or video packages. The idea is to make the information as easy as possible for editors to use if they see local news value in the release and want to create a story or brief from the email. "The electronic releases have all the components an editor might need for a story or online package," said Steve Key, executive director and general counsel of HSPA. "It's very efficient." Key said newspapers are under no obligation to use releases from GistCloud Indiana. "The releases must stand on their own as to news value, but we hope editors will at least take the time to HSPA is one of more than 25 U.S. press associations to partner with California-based GistCloud to distribute locally targeted news releases. click on release links to make sure they aren't missing a local angle that makes the release worthy of inclusion in the newspaper or as an item on the paper's website," Key said. Editors can control who at the newspaper should receive the GistCloud Indiana emails. To establish a different or additional email address for receiving releases, send an email to Shawn Goldsby at sgoldsby@hspa.com with the appropriate names and email addresses. GistCloud is a step above the average release service because it not only incorporates the text of a release but also distributes the release through social media along with press and broadcast producers. It allows clients to choose to include photos, video, or even Meet and greet Steve Key (right), executive director and general coun el for s HSPA, had the opportunity to chat with David Long of Fort Wayne (left), president pro tem of the Indiana Senate, and Lt. Gov. Sue Ellspermann of Ferdinand at a recent Indiana Republican Party dinner. Key was the guest of Bob Allman, president of the Indiana Republican Editorial Association and publisher of The New Era (Albion), Churubusco News, and Northwest News (Huntertown). HSPA staff Steve Key, executive director and general counsel skey@hspa.com • (317) 624-4427 Karen T. Braeckel, HSPA Foundation director kbraeckel@hspa.com • (317) 624-4426 Pamela Lego, MAP advertising director plego@hspa.com • (812) 350-7711 Milissa Tuley, communications specialist mtuley@hspa.com • (317) 624-4430 Yvonne Yeadon, office manager yyeadon@hspa.com • (317) 624-4433 Shawn Goldsby, advertising coordinator sgoldsby@hspa.com • (317) 803-4772 The Indiana Publisher is published bi-weekly by Hoosier State Press Association, 41 E. Washington St., Suite 301, Indianapolis, IN, 46204, (317) 803-4772. ISSN 0019-6711 USPS 058-730. Periodicals-class postage paid at Indianapolis, Ind., and at additional mailing office. Postmaster: Send address changes to 41 E. Washington St., Suite 301, Indianapolis, IN, 46204, (317) 803-4772, Fax (317) 624-4428. Website: www.hspa.com Subscriptions $25 per year. Ad rates furnished upon request. a broadcast link. "Editors have the flexibility to use as little or as much of the content and can tailor the content to fit print, web or mobile formats," Key said. Newspapers also have the option of giving readers the ability to search GistCloud releases sorted by categories such as business, education and health through a link that can be placed on the newspaper's website: http://press.gistcloud.com. "For decades, newspapers have been the recipient of news releases as corporations, nonprofits, and other groups attempt to disseminate their messages," Key said. "But for the first time because of GistCloud, the industry through its press associations will actually share revenue from the billion-dollar press release industry." Member notices Employees sought Assistant night editor – KPC Media Group, which publishes three award-winning daily newspapers in northeast Indiana, is looking for a talented page designer with strong copy-editing skills for a second-shift position with significant responsibility. The successful candidate will have bachelor's degree or equivalent on-the-job experience. Send a resume and samples to nsible@ kpcmedia.com. (1) Two press units for sale in Ken tucky – MAN Roland Uniman 2x2 Newspaper Press: • Single width (2 pages across and 2 pages around) • 5 mono units and 2 color decks • Installed new in 1985 • Additional unit (1978 model) added in 1992 • Additional units for parts available Contact Scott Schurz, Advocate Communications, Danville, Ky., at sschurz@amnews.com or (859) 236-2551. 5 unit Goss Community Press: • Quad-stack color unit • Community folder • Baldwin stacker/counter. Contact Jeff Vanderbeck, Appalachian News Express, Pikeville, Ky., at jvanderbeck@ news-expressky.com or (606) 4374054. (1) Reporter – The Hendricks County Flyer (Avon) is looking for a news reporter/feature writer to join our award-winning staff. Qualifications include strong reporting, writing and interviewing skills; proficiency in AP style, photography and social media. This is a 40-hourper-week schedule that includes some evening and weekend assignments. Experience preferred. We publish three news apers per week, monthly p glossy magazines, and various special sections throughout the year. Send cover letter, resume and clips of your work to Editor Kathy Linton at kathy.linton@ flyergroup.com. (2) Send member notices to mtuley@hspa.com. Postings will be listed as space permits in print and in full at www.hspa.com.

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