Negocios Now

Latinos 40 under 40 Class of 2022 - Chicago

Negocios Now is the Hispanic Business Publication in Chicago with National Distribution

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www.negociosnow.com 56 March 2023 Age: 36 Title: Owner Organization: Salsas Family Market Born in Morelos, Cuernavaca, Mexico, Laura Valle came to Chicago at the age of 14. Her parents had nothing and ne- eded to work long shifts, lea- ving her alone with her 8-year- old sister and newborn boy. Their salary was not enough to support the family, so Valle decided to help. She found a part-time job in a grocery sto- re where she met her future husband. Previously she owned the successful restaurant Salsa's Grill at 3808 W. Lawrence Ave. It was known for pozole and tamales, but the stress and time needed to run a restau- rant made her consider lea- ving the industry. She did not want her son to have the same memories she had, of long days waiting for her mom to come back from work. Valle remembers how her mother was never able to ask for a day off or stay at home if she was feeling sick. Someone offered to buy the restaurant, and she jumped at the opportunity because she had already been thinking of opening a grocery store. When she opened Salsas Family Mar - ket, her goal was to start loo- king for more staff, especially other women, and give them the opportunity for a part-ti- me or full-time job within wal- king distance of their home. Thanks to her family, friends and employees Valle is grate- ful to share this journey with them. They are the reason why she has never thought of gi- ving up. She started the store with only herself and her husband. After two years in business, they were distributing home- made salsas to six different stores and had hired five wo- men with flexible hours and days. Her parents also help and now manage their own schedule. WORDS OF WISDOM: "I f you want something you never had, you have to do something you've never done." Laura Valle Creating a better space for women

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