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Join our caregiving team Signing bonuses offered! www.LifespanCare.com – (831) 469-4900 HCO# 444700020 Care Management Well-Being Program Home Care and introducing our newest service Essentials Just What You Need Stay safe and cozy at home with SeniorsGivingToSeniors.org By Corey Azevedo Executive Director, Senior Network Services Imagine as a senior citi- zen, having to pick between food or medicine; paying the rent but never having enough to visit an unmet grandchild; paying a veter- inarian bill to keep a best friend healthy or buying glasses to replace the pair that broke. Daily, seniors in our community face these decisions and others that are even more heartbreaking. This is an often unseen and unreported reality in Santa Cruz County. It only takes one serious illness, the loss of a spouse, an accident or onset of a disability to result in a senior not having the means to meet their basic needs. Some of these seniors don't have fami- ly that can support them and others are resistant to burdening their children or grandchildren, so they suffer silently. Meanwhile, in Santa Cruz County there is also another reality, one where there are many seniors who have been fortu- nate and are financially comfortable. We believe that seniors in Santa Cruz County who have the means to give to seniors in dire circumstances want to do so…but how? How can you know your dollars go directly to help those truly in need? Introducing: SeniorsGivingToSeniors.org SeniorsGivingToSeniors. org is a new program op- erated by Senior Network Services, an almost 50 year old local nonprofit, and is a direct cash grant program designed to fill the gaps in tradition- al support services. At Senior Network Services we engage with seniors in our community that face poverty, hunger and home- lessness. We know these individuals. We know their needs and struggles. We can be your link to ensure your giving has maximum impact. You are the Changemak- er. We are the facilitators of your impact. The process is simple: go to SeniorsGivingToSeniors. org and make a donation using your credit card or paypal account. You will receive a digital receipt for your tax deductible donation. If you prefer, you can send a check to Senior Network Services at 1777A Capitola Road, Santa Cruz 95062. Your donation can support a senior in need by helping to fix a broken refriger- ator they've been living without or pay a winter power bill to stay warm. It doesn't take a large amount of money to make a big difference in some- one's life. From a plumb- ing issue, to a wheelchair repair, to needing new shoes that don't hurt your feet, these are examples of the issues SeniorsGivingToSeniors. org can solve quickly and without bureaucratic delays. Here is a real life example that happened recently: A woman in her 90's has been on a fixed income that barely allows her to live. She has been in the same apartment for the past 20 years. About two years ago the apart- ment complex installed plumbing running a new pipe directly behind her bedroom wall. The noise was loud and constant until late in the evening and started again early in the morning. This woman could not sleep. She asked for help. The property management company did nothing. She acquired legal assistance through a free program, there were meetings and advocates and a legal procedure. All of these agencies and resources were involved. Thousands and thousands of dollars were spent yet she suffered from lack of sleep and increased stress due to the situation. We bought her a sound ma- chine for $60 and the issue was resolved. Direct cash grants work better than bureaucracy. SeniorsGivingToSeniors. org Help solve local suffering from your couch. Donate. Tell a friend. Make a difference in your commu- nity. Web photo Restore Youthful Vigor By Jay Pennock, MD Rejuvenate Medi-Spa & Wellness MD Jay Pennock, MD is a board-certified physi- cian with over 25 years of medical experience. His transition from Emergen- cy Medicine to Functional Medicine allowed him to pivot to reversing disease processes rather than just medicating them. Tradi- tional medical practices focus on mitigating the symptoms of disease once they appear, but fail to address the underlying causes for your suffering. Dr Jay investigates the causes of your illness, em- phasizes risk assessment and reduction, and aims for reversal of disease. Dr Jay has developed new, effective, pa- tient-centered medical care methods so his clients can take charge of their own health. At Re- juvenate, patients partner with Dr Jay to develop an interactive and "wholis- tic" approach to living longer, healthier lives. Together you will address sleep disorders, come up with an exercise/ movement program and work on stress reduction so that you can create healthy, lifelong habits. A focus on nutrition as medicine and fuel will reduce inflammation and give your body what it needs to heal and regen- erate. Combined, all of this will reduce your risk of illness, reduce the medications you take, and improve your overall health and well-being. Regenerative Medicine is all about anti-aging therapies. Think of a time where you were strong and fit and felt your best. Dr Jay can help you get back there thru lifestyle guidance and the correct use of supplements and nu- trition. Exosomes and stem cell therapies can help the body heal from injuries, lessen auto-im- mune conditions, and roll back the clock. Hormone balancing with bio-iden- tical (not synthetic or chemical) hormones can restore your youth- ful vigor and lessen the distress of menopause. Testosterone replacement boosts strength, stamina and protects against many diseases of aging. Call or visit the new Capitola location at 1595 38th Ave., Capitola. 831- 226-2108 Web photo How Technology Can Help You By Statepoint By 2030, almost a quarter of the American population will be over the age of 65, up from 16% in 2020, creating a situation that's going to drive greater demand and greater pressure on the care industry. In addition to a larger workforce and more financial resources, new technologies also have the potential to help solve the problems created by this seismic demographic shift. According to experts, Artificial Intelligence (AI) and Machine Learning (ML) are already among the key components of new technologies provid- ing improved quality of life for those who want to continue living inde- pendently at home. "While AI and ML have transformed other indus- tries, adaptation has been slow in the care industry, but we're working to change that," explains Chia-Lin Simmons, chief executive officer of LogicMark, (NASDAQ: LGMK), which manufac- tures personal emer- gency response systems (PERS), health commu- nications devices and remote care and activity monitoring technologies to create a Connected Care Platform, and recently incorporated two-way voice communi- cation technology into its medical alert pendant. To help you live safely and comfortably in your home in the years to come, Simmons offers a few strategies for using the newest technology to your advantage: • PERS, also known as Medical Emergency Response Systems, allow you to call for help in an emergency by pushing a button. Wearable pendants – along with water-resis- tant wall-mounted devices and mobile solutions – can keep you protected in every room of your home by helping you instantly connect with loved ones and emergency personnel. Those offered by Logic- Mark use AI and ML for pattern recognition and fall detection, for an added layer of security. To learn more, visit logicmark. com. • Automatic pill dispens- ers can help ensure you never miss a dose or take too much medica- tion. Depending on your needs, you may need to look for a solution offering both visual and audio notifications, or one suited for those with limited dexterity. • Motion-sensing lighting can make nocturnal trips to the bathroom – com- mon in one's golden years – much safer, helping to reduce the risk of dangerous trips and falls. Many lighting options plug directly into outlets, while others are battery-operated and can be installed anywhere. Be sure to include these fixtures in bedrooms, hallways and bathrooms. "True independence must be accompanied by peace of mind for you, your family and your caregivers," says Simmons. "By adopting new technologies, you can help create a virtual safety net, enabling you to stay at home while living in a safe environ- ment and providing piece of mind to your loved ones." iStock via Getty Images Plus