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Red Bluff Daily News - Women In Business - Wednesday, October 219022 - 11 Workers who take in-depth looks at their lifestyles may find that tradi- tional nine-to-five jobs may not be as lucrative or preferable as they believe. Individuals who harbor a desire to im- prove both productivity and profitabil- ity may consider freelancing. What is freelancing? According to the job hunting ex- perts at Indeed, freelancing is an ar- rangement in which a self-employed person works on different projects for multiple clients. As a freelancer, you can determine how involved you will be while working, including how many projects or clients you take on at one time. Making freelancing more profit- able Businesses are seeking talented freelancers to solve problems across every industry, skill set and job. at has increased demand for freelancers. e online financial guide Collecting Cents says freelancers are contributing $715 billion in earnings to the econ- omy, so it's possible to do well with a freelance career. And thanks to the global pandemic, companies are more open to having partial or entirely re- mote teams on board, making free- lancers even more attractive. Freelancers are responsible for find- ing their own clients and making earn- ings goals, and the following are sev- eral ways to earn more. • Pick a lucrative niche. Find a niche that offers the best chances for com- petitive rates. A graphic designer, for example, may highlight a specific de- sign style. A freelance writer may zero in on health and medical writing. • Conduct an efficiency test. Figure out how much time is spent on each client and how you can streamline your efforts and/or avoid clients that eat into your time and profits. Iden- tifying weaknesses helps you become more efficient and profitable. Also, planning your day and how it will be split up among tasks can help. • Treat your business like a business. As an independent contractor, it eas- ily can begin to feel as though work is a hobby. But that won't bring in in- come or get your career moving in the right direction. Schedule regular work hours, don't sell your skills short and know when to say yes or no to a proj- ect or client. Don't take on more work if you can't handle it or your results may suffer. • If you can't raise rates directly, up- sell services. New work and increased revenue can come by a simple upsell. An interior designer may be able to work on one room, but upsell services by offering professionally curated accessories for another room for a slightly higher "package price." • Create and maintain an online presence. Social media is key to build- ing your business and maintaining a stable of clients. Plan social media content updating into your weekly cal- endar. Freelance work can be lucrative for those who want to explore this ex- panding sector of the economy. How to make more money as a freelancer We also carry CBD products • 10am-4:30pm 333 S. Main St., Red Bluff • (530) 528-2930 CHRIS' HERB SHOP "Kindness is free. Sprinkle it Everywhere" Congratulations Chris on your retirement. Reynolds Ranch & Farm Supply Feed-Hay-Tack Pet & Vet Fishing-Guns-Ammo 501 MADISON ST. • 529-5638 Like us on facebook Come see our warm & friendly staff The Loft 527-5638 529-3877 527-1622 529-5638

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