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SCS Women in Business 2022

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Caroll grew up on the French Riviera and moved to California to attend college. Upon graduating from UC Berkeley with a degree in Marketing and Finance, she began her career in the tech industry which spanned 25 years, including 23 years with Plantronics. Caroll's passion for real estate began when she purchased her first home in Santa Cruz in 1996. Her decision to begin a career in real estate was borne of the American Dream of homeownership coupled with a passion for delivering honest and outstanding client experience. Having lived and raised 2 children in Pleasure Point with her husband Matthew- Harts Fabric local business owner, Caroll has extensive first hand knowledge of the complex and dynamic Santa Cruz market Her unbridled enthusiasm and dedication to her profession and clients bring a calming and trustworthy feel to the often confusing and emotional world of real estate. She prides herself on her ability to truly listen to her clients' needs, enabling her to identify and meet those needs with astute professionalism and sincerity. Your FRENCH Realtor® in Santa Cruz Caroll Basile, Realtor® DRE# 02017220 CarollBasile.com (831) 345-2351 Santa Cruz Sentinel Supports Women in Business Sheri Ducharme Multi-Media Advertising sducharme@santacruzsentinel.com 757.407.8268 Irma Vance Multi-Media Sales Assistant ivance@santacruzsentinel.com 831.429.2414 Diana Jacobson Multi-Media Advertising djacobson@santacruzsentinel.com 916.844.8975 Meet your Santa Cruz Sentinel Advertising Team As a long time Santa Cruz resident with twenty years in real estate, I bring the best of Santa Cruz County to you from seashore to mountain properties both large and small. My reputation is built on experienced judgment, exceptional service and impeccable ethical standards. From start to finish you will find me there every step of the way from property preparation to delivering your completed sales file. I enjoy the involvement, the process and my clients! I listen to their needs, work with compassion and feel the value of long-term relationships are at the heart of my business. Much of my business comes from repeat business or referrals from clients like you. Buying a home can be a complex transaction involving one of your most valuable assets. My purpose is to make this transaction financially successful and, most importantly, personally satisfying for you. I love helping people whether in business or just in our special community through service. Jo-Ellen Smith Realtor | DRE# 01341240 831.247.9600 Stacey has lived in Santa Cruz for 30 years. Her life has always included serving people! Prior to becoming a Realtor ® , was working as a Firefighter/ Paramedic for San Jose Fire Dept for almost 20 years. Stacey is tenacious, focused, energetic, passionate, & detailed when it comes to her real estate career. Her main goals are to listen, put the client first, work hard, remain accessible & exceed expectations! She is committed to providing professional representation & always feels honored to be a part of such important decisions as Selling & Buying real estate. Call her today to discuss your real estate needs. She'll provide Results that Move YOU! Stacey Mitchell DRE# 01319514 831.234.2356 SMitchell@BaileyProperties.com My business has always been about people with client satisfaction and integrity at its core! Guided by her strong work ethic, honesty, and values, her attention to detail and communication is unmatched. Robin works hard to provide each client with the best possible real estate experience. Her success is fueled by her understanding of her clients' lifestyles, caring about their needs and earning their trust. Robin has been with Bailey Properties since 2016 and enjoys all aspects of real estate transactions. "I love helping put together buyers and sellers, and I especially enjoy the thrill of helping that first time home buyer find their dream home. To me, it's all about relationships and service! Prior to her career in Real Estate, Robin worked for many years in diagnostic and genetic sales both on the east and west coast. Her clients included NIH (National Institutes of Health), DoD (Department of Defense), Walter Reed and Children's Hospital. Her business acumen and honed negotiating skills have always been a strong suit that comes naturally to her. Robin holds a BA in Business with honors. As a California native, Robin has always appreciated the benefits of living and working here in Santa Cruz! "The highest compliment I can receive is the referral of your friends, family and business associates. Thank you so much for your trust". Robin Bar, Realtor Bailey Properties Cell 831-325-1132 BRE #02009368 Advocacy and education is the primary focus of Denise's process as she guides clients through Real Estate transactions. Whether working with first-time Buyers or seasoned Sellers, Denise ensures that every Party involved is properly informed in a timely manner toward completion of a transaction. Denise developed advocacy skills as a former Educator and Guidance Counselor, as she guided many students and parents through the compensatory education program, as well as the college admission and financial aid requirements (in two languages). Education and advocacy led Denise to live in Mexico as a Teacher and Administrator at the American School of Durango, where she developed the school's K-12 curriculum, which completed this school's process of becoming accredited with the United States of America's Southern Association of Colleges and Schools. Community Service has also been of significant importance as Denise has volunteered for the Elkhorn Slough Estuarine Research Reserve; the City of Watsonville's Design Review Commission; and currently, the Rotary Club of Watsonville. Along with all of our local Women in Business, we will meet our own professional goals through communal support and achieve the larger and more profound goal of improving the lives and lifestyles of our future generations. Denise Brazil CA DRE# 02125742 Phone: (831) 588-7281 Email: dbrazil@BaileyProperties.com Women In Business Women wear many hats every day. That's espe- cially true for women juggling families and careers. Chauffeur, negoti- ator, advocate, moderator, mom, wife, and employee are just some of the titles that apply to modern women. Data from the U.S. Department of Labor and the U.S. Census Bureau indicate women repre- sent nearly half of the United States workforce, but women still devote more time than men to housework and child care. While few are advocating for traditional gender roles of the past to be reinstated, a 2012 Pew Research survey found that very few adults (16 percent) indicated having a mother who works full-time is the "ideal situation" for the family. Nearly 42 percent said a mother who works part- time is ideal. Even among full-time working moth- ers, only about 20 percent said that having a full- time working mother is ideal for young children. "Ideal" is not always practical, and since the Pew survey, the workforce has changed in many ways, particularly by the number of employ- ers who have adopted family-friendly policies or pivoted to remote working during the COVID-19 pandemic. That means working moms have even greater leverage to find a balance that works for their unique situations. These tips can help wom- en free up more time for what's most meaningful to them. · Employ time-saving strategies. Embrace ways to save time during the day. Order groceries on- line during a lunch break and pick them up curbside after work. Pool resources with a neighbor to cover school transportation if busing is not provided. Schedule conference calls during commutes so they don't eat into the rest of the day. · Define your priorities. Think about what cannot be compromised or negotiated. Maybe that is being home at a particular time each day so the fam- ily enjoys dinner together. Get clear ideas of what you value most so you can build plans around those priorities. · Take vacation time. Make it a point to use all vacation time, coordinat- ing days off to coincide with family members' days off. Family vaca- tions offer the best shots at uninterrupted, enjoy- able time together. They should be ranked highly and scheduled early to ensure travel is possible. · Use technology to stay connected. There are times when the family may not be able to gather in person. This became Making more Time for the Family evident at the start of the pandemic, when social distancing and isolation became a cautionary tactic to prevent disease prolifer- ation. If the kids are miss- ing you or you are missing the kids at any time during the day, a video chat can be just what everyone needs to feel better. · Outsource housework and chores with smart ideas. If the budget is there, hire a housekeeper to come in weekly to tame messes around the house. A "mom's helper" can be hired to come in and tend to certain needs. Family calendar apps can serve as personal assistants to keep track of family appoint- ments. Clothing subscrip- tion boxes save time and provide a way to have carefully curated outfits shipped right to your home. A robot vacuum can tame dog fur on the rug while you are working in a home office. These ideas can free up additional time to spend with the family. Working mothers can employ strategies to ensure ample time can be devoted to the ones they love. Metro Stock photo By Metro Create

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