ML - Vegas Magazine

2012 - Issue 7 - November

Vegas Magazine - Niche Media - There is a place beyond the crowds, beyond the ropes, where dreams are realized and success is celebrated. You are invited.

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Page 115 of 127

PHOTOGRAPHY BY BILL TIMMERMAN (COLLEGE VILLAS); DAVID BECKER/GETTY IMAGES (MAZER); COURTESY OF NEON MUSEUM (HACIENDA HORSE & RIDER); IMPERIAL PALACE (IMPERIAL); CITY OF HENDERSON (HOMES) REAL ESTATE NEWS changing with the times HENDERSON IS IN THE NEWS, PLUS A STRIP NAME CHANGE AND A LONG-AWAITED MUSEUM. BY TONY ILLIA T here's no streaking allowed on this Quad: No, not the college courtyard, The Quad Resort & Casino, the new name for Imperial Palace. Owner Caesars Entertainment recently rebranded the venera- ble Strip property as part of an ongoing overhaul of the 33-year-old, 2,543-room resort-casino, which also broke ground on the larger, $550 million Linq last year. Las Vegas–based Klai Juba Architects— of Mandalay Bay and Hard Rock fame—have designed The Quad's new look, and the Friedmutter Group, the Las Vegas firm responsible for Red Rock Casino, Resort & Spa, is revamp- ing the interior with modern décor. "As we renovate and modernize," property president Rick Mazer says, "it was only appropriate that we also update the name." Work on The Quad will occur in phases through late 2013; and generate $10 billion in tax revenue within its first 25 years of operation. The Neon Museum makes its long- awaited official entrance. The wait is finally over: The Neon Museum is now welcoming the public. The world-famous Neon Boneyard's visitors' center is housed inside the former La Concha motel lobby, a well-known clamshell-shaped building and a prime example of Midcentury Modern roadside architecture. In 2006, when a new development threatened La Concha's existence, the Neon Museum saw an opportunity in the landmark designed by noted architect Paul Revere Williams. The Museum ( transported the 1,200-square- foot building in pieces before refurbishing it on-site at its future home on Las Vegas Boulevard next to Cashman Center. This project is a rare example of architectural preservation in a city that loves to demolish and build anew. Union Village isn't it will remain open during construction. Look for the giant "Q," in place of the Imperial Palace signage. It takes a Village to transform Henderson. A $1.6 billion mixed- use healthcare village is planned for 151 acres outside of Las Vegas near Galleria Drive off Highway 95. Union Village, the nation's first inte- grated live-work-play medical com- plex, calls for 1,200 homes for 1,500 seniors, plus four hospitals, medical office space, restaurants, shopping, hotels, and a movie theater. Plans call for five village areas that will comprise 4.3 million square feet of buildings over 10 years. At least 15 percent of the land will be marked for parks and trails. HKS Inc., the firm behind the new Dallas Cowboys Stadium, is the master-plan ( The project's managers project architect four are Gary Holland, David Micheal, Craig Johnson, and principal David Baker, who predicts it will create 17,000 permanent and indirect jobs such as construction work, 114 VEGASMAGAZINE.COM Henderson Imperial Palace President Rick Mazer. Imperial Palace will become The Quad Resort & Casino. College Villas the only modern retirement community open- ing up in Henderson: The 236-unit College Villas recently opened on College Drive in the Valley. The four- story, 150,000-square-foot community was developed by a group of investors that Joe DeSimone is includes First Federal Realty's and former State Senator Michael Schneider. College Villas restricted to low-income seniors. "Many of the people hard- est hit by the recession," Schneider says, "are people in their 60s who lost their homes." Rent for units in the 48-foot-tall building range from $550 to $750 a month. The five-acre complex, designed by AssemblageStudio (, won two awards from the Las Vegas chap- ter of the American Institute of Architects: an honor award for unbuilt projects, and another this year for excellence in a design that principal Eric Strain called "a bold and playful massing of forms that creates a comfortable mod- ern habitat that still works well with the environment." V

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