ML - Vegas Magazine

Vegas - 2015 - Issue 6 - October - Mens - Kaskade

Vegas Magazine - Niche Media - There is a place beyond the crowds, beyond the ropes, where dreams are realized and success is celebrated. You are invited.

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PHOTOGRAPHY COURTESY OF ERMENEGILDO ZEGNA "ZEGNA HAS LONG BEEN AT THE FOREFRONT OF WEARABLE TECHNOLOGY."  — GILDO ZEGNA Sleek lines and impeccable tailoring have made Zegna a red- carpet favorite for actors like Mark Ruffalo, Jon Hamm, and Steve Carell and sports stars such as Tom Brady, Eli Manning, Carmelo Anthony, and Nick Young. "What sets us apart is the quality and craftsmanship of Su Misura, our made-to-measure service, which offers men the ability to customize their look," says Gildo Zegna, CEO of the Ermenegildo Zegna Group. "Su Misura is increasingly popular with sports fi gures, given their athletic proportions, and also with actors who appreciate the creative ability to truly personalize their wardrobe." While custom suits have long been the heart of its business, the com- pany recently introduced its Made to Measure Casual Luxury line, making Zegna the fi rst men's brand to offer a full custom sportswear wardrobe. Among other developments exciting the designer is Z Zegna's new Icon warmer jacket, which has an active heating panel that keeps it warm for up to 13 hours. Perfect for cool desert nights and for traveling, it was developed with transitioning between climates in mind. "Our brand has long been at the forefront of wearable technology," says Zegna, "and the Icon warmer jacket from Z Zegna is the next evolution of our research and design BELOW: The Shops at Crystals boutique offers the sporty-chic Z Zegna and other Zegna labels. RIGHT: While Zegna pioneers wearable technology, it also honors (and, every season, renews) its rich heritage of luxe knits, such as wool trousers and luscious sweaters. ** F A B R I C O F S O C I E T Y As a master of European suiting, Zegna is a wholly natural fi t for the cosmopolitan Las Vegas wardrobe. A highlight of its Fall collection is the fabric Trofeo, an exquisite wool made from extra- long fi bers. "Trofeo is a long-standing suiting staple using super-fi ne Australian merino wool to create strength, resil- iency, and softness in the fabric," says Gildo Zegna. Among his favorite ensembles employing the fabric is the gray Trofeo windowpane suit, a clas- sic number with a brown check pattern on a gray background, paired with the blue Trofeo shirt, a new style for this season made with a luxe Arizona cotton. Zegna's Avenue Flex shoe (ABOVE, $695), a deerskin derby tanned to achieve maximum fl exibility and comfort, rounds out the look. A fi tting ode to the lights of Vegas, the most covetable addition to Zegna's footwear line is a high-fashion sneaker sure to shake up your evening ward- robe. Enlivening a suit as a fresh dress-shoe alternative, the Techmerino Light sneaker follows in the tradition of Zegna's luxe textiles. "Fabric innovation is a key focus for Zegna, using technology to drive function and high perfor- mance," explains Gildo Zegna. "We use this fabric in the Techmerino Light sneakers to create a lightweight, highly comfortable shoe appropriate for all climates." Cutting-edge design while keeping you light on your feet for every occasion? Say hello to a new classic. Light Fantastic innovation—a lightweight hybrid jacket that uses transforma- tional technology in a wireless heating support system." Zegna is proud to maintain the core design ethos developed by his grandfather (and company namesake) Ermenegildo. Trends come and go, but for a night in Las Vegas, there's nothing like old- school glamour. The Shops at Crystals, 702-891-8726; The Forum Shops at Caesars, 702-474-4246; zegna.com V 42 VEGASMAGAZINE.COM STYLE Tastemaker

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