Vegas Magazine - Niche Media - There is a place beyond the crowds, beyond the ropes, where dreams are realized and success is celebrated. You are invited.
Issue link: http://www.ifoldsflip.com/i/332267
A look from Givenchy's Spring 2014 runway. BELOW: The new shop at Wynn Las Vegas. PHOTOGRAPHY BY BARBARA KRAFT (BOUTIQUE) continued from page 72 "Las Vegas is arguably the world's entertainment destination." SEBASTIAN SUHL But what Tisci didn't have wa s a n exclusive ret a il presence in t he United States. Since 2007—two years after this Italian maverick took over t he French house — Givenchy ha s been ava ilable only t h rough depa r t - ment stores and international boutiques. Now, however, with a bold new CEO a nd a pla n for globa l dominat ion, Tisci w ill f ina lly f ind women (a nd men) per using racks of h is roma nt ic, somet imes mela ncholic desig ns in a shop a ll t heir ow n. Givenchy is reint roducing it self to America—not in New York, not in Miami, but in Las Vegas. "Las Vegas is a rg uably t he world's enter t a inment dest inat ion," says Seba st ia n Suh l, Givenchy's CEO since 2 012 , when he lef t h is post a s ch ief operat ing of f icer of Prada. "People come w it h a spont a neous energ y and a st rong desire to t ruly spoil themselves." A nd with a huge number of guests from global fashion-buying hot spots like China and t he M iddle Ea st , "L a s Vega s wa s t he log ica l choice for t he launch of Givenchy retail in North America." Ta k ing it s cues from t he bra nd's f lagship Pa r is bout ique on Rue du Faubou rg St.-Honoré, t he Vega s store occupies 3,10 0 squa re feet of prime real estate in the Esplanade at Wynn. Aside from the marble pil- lars imported from Tunisia and the management imported from France, one of the big differences in the American shop is the vast walls of win- dows, wh ich f ill t he space —whose desig n is sa id to be inspired by t he boxes used to deliver couture pieces to discreet clients— w it h nat u ra l light. Marble wall niches and a white lacquered console hold precious ha ndbags a nd purses. Apropos of t heir st atus as icons, sma ller (read: more expensive) pieces a re dis- played on brass podiums. The shoe salon merits an entire f loor. Thankfully, the store stays open until 11 PM (mid- night on weekends), because if a lucky lady scores at the tables, surely she'll want to spend her winnings on some of t h is sea son's favor ites, like t he Lucrezia bag or t he stripe-printed Ayers leather sandals. "We expect sales of handbags and accessories to be robust," says Suhl, "but ha lf of t he store's sa les should be generated by appa rel for men a nd women." T he house of Givenchy is int roducing a bra nd-new men's t u xedo collect ion a nd a capsule line of evening- wea r for women (in ca se you didn't pack a ny t h ing appropriate for a night out at Guy Savoy). "The product assortment for Wynn Las Vegas ref lects the global offer- ings for a ny f lagsh ip store," says Suh l. "However, for Wy nn L a s Vega s we a re spicing up t he product m i x, sprinkling in a little more glamour." More glamour? As if that were even possible. Wynn Las Vegas, 702-770-3451; givenchy.com V 74 VEGASMAGAZINE.COM CITY OF STYLE 74 VEGASMAGAZINE.COM