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TV Media Weekly
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April 12 - 18, 2014
firm in a less-than-honorable
way, she's been faced with judg-
ment and resentment from oth-
er executives. Close to the end
of last season, she saw a way to
legitimize her position by bring-
ing in big business from Avon, a
Fortune 500 company then as
now, and met the wrath of Ted
and Pete by trying to stake her
claim as the account lead. While
we haven't learned the outcome
of that bold move, we can hope
to see Joan advocate for herself
and her role at the firm some
more in the upcoming season.
Based on the air travel-
themed season 7 trailer and the
premiere's tagline (the new sea-
son of Mad Men "takes off"
April 13), we can expect some
major changes on the horizon
for the characters, many of
whom we expect to see fol-
lowed to their new lives in Los
Angeles. The show appears to be
going bicoastal, and fans can't
wait to go along for the ride —
even if it will be another year
before that plane finally lands.
Hope you've got lots of leg
room.
Don revealing details to his
loved ones doesn't mean we
should expect a total 180 from
the handsome-yet-deeply-trou-
bled ad man, says Weiner. "I def-
initely think that affected him,
but there are a lot of other con-
sequences that are hanging in
the balance. You can say he's a
survivor, he's going to start over,
but what does that mean?"
Peggy Olson (Elisabeth Moss,
"On the Road," 2012), torn for
the better half of season 6 be-
tween her loyalty to Don as her
mentor and her romantic feel-
ings for Ted Chaough, was left
without a love interest at the
end of last season after Ted
made the decision to move to
L.A. to get away from her and
attempt to save his marriage.
She finally seemed to be on
even footing, career-wise, after
struggling through the boys'
club of Madison Avenue since
season 1, but with Don and Ted
both gone and the bulk of the
agency's creative work resting
on her shoulders, she'll presum-
ably need to prove her worth
once more as acting creative di-
rector of the firm's New York of-
fice.
Ever since Joan Harris (Chris-
tina Hendricks, "Drive," 2011)
earned her partnership at the
By Christina Davies
TV Media
D
ust off the hi-fi and pull
out the Canadian Club.
The high-powered men
and women of AMC's
hit drama "Mad Men" return for
season 7 on Sunday, April 13.
But don't get too comfortable
— much like it did with another
of its wildly-successful series,
"Breaking Bad," the network
will air the seventh and final
season of the show in two parts.
The first seven episodes will air
this spring, with the remainder
of the season slated to air in
2015. Creator Matthew Weiner
told the "Washington Post" he
"really didn't fight" the deci-
sion. "The interesting thing is
the show is always kind of struc-
tured in halves, whether the au-
dience notices or not," he said,
referring to the fact that major
plot points in the series often
come at the midway point of a
season rather than only at the
end, as they do in most other se-
ries.
Based on that interview with
the "Post," the notoriously
tight-lipped showrunner hinted
that the final season would
wrap up as the cultural back-
drop of the show, the turbulent
1960s, are coming to a close.
This may come as a disappoint-
ment to fans and speculative
bloggers, who were excited at
the prospect of the final season
taking place in the early '70s,
mostly based on some of the
clothing worn by actors in the
promotional material released
for this upcoming season. None-
theless, 1969 certainly had its
own share of potential plot-en-
hancing events that could add
spice to the show, including the
Apollo 11 moon landing, the
Stonewall riots and the Tate-La-
Bianca murders carried out by
the Manson Family.
The real question fans want
an answer to, though, is what
has become of our favorite char-
acters?
When we left Don Draper (Jon
Hamm, "Bridesmaids," 2011),
he was coming to terms with his
lifelong identity crisis. After ced-
ing his position as head of Ster-
ling Cooper & Partners' new L.A.
office to Teddy Chaough (Kevin
Rahm, "Desperate House-
wives"), his wife, Megan, (Jessi-
ca Paré, "Wicker Park," 2004)
had apparently reached her
wits' end, having already been
written off her successful day-
time soap opera to follow Don
to California. Following a break-
down in front of executives from
Hershey in which he revealed
his painful childhood for the first
time to his business partners,
Don is asked to take leave "for a
few months," after which he
takes his kids to see the now-di-
lapidated former brothel where
he was raised. These are per-
haps signs that Don is preparing
to face his demons and is finally
ready to reveal his tumultuous
past to those close to him. But
Christina Hendricks as seen in "Mad Men"
Method to the madness
New season of AMC's 'Mad Men' returns, one half at a time
2
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