The Inlander

June 2019

Digital Edition of the Inland Press Association. Offering financial research, salary compensation survey, training for advertising, classifieds, editorial, circulation, social media, human resources, special sections and niche products.

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THE INLANDER TEAM MARK FITZGERALD, EDITOR CREATIVE CIRCLE MEDIA SOLUTIONS, DESIGN & PRODUCTION OUTSOURCING The Inlander is the official publication of the Inland Press Association and Foundation. It is published 12 times a year. The Inlander is printed by Shaw Community News Group, Sterling, Ill. Paper supplied by PAGE Cooperative, King of Prussia, Pa. DISCLAIMER: Columns and articles do not represent the opinions of Inland Press Association or its members or of the Inland Press Foundation. Submissions from law firms do not constitute legal advice or opinions. They are intended for general information purposes only THE INLAND PRESS ASSOCIATION The Inland Press Association is a not-for-profit organization owned by its members and operated by a volunteer board. Dues are among the lowest in the industry, about $32.20 per thousand circulation for dailies, $137.50 flat rate for weeklies. The Inland Press Foundation assists with continuing educa- tion programs for newspaper employees. TOM SLAUGHTER, EXECUTIVE DIRECTOR tslaughter@ PATRICIA SLUSHER, DIRECTOR OF MEMBERSHIP & PRO- GRAMMING CARLEY LINTZ, PROGRAMMING AND MEMBERSHIP COORDINATOR STEVE HOFFMAN, ACCOUNTING MANAGER shoffman@ INLAND EXECUTIVE COMMITTEE DOUG PHARES, ASSOCIATION PRESIDENT President and COO, Sandusky Newspapers. • Sandusky Ohio TOM YUNT, ASSOCIATION CHAIRMAN COO, United Communications Corp. • Kenosha, Wis. CORY BOLLINGER, ASSOCIATION PRESIDENT-ELECT VP, Publishing, Schurz Communications • Mishawaka, Ind ALAN FISCO, ASSOCIATION VICE PRESIDENT President, The Seattle Times • Seattle, Wash JEREMY HALBREICH, FOUNDATION PRESIDENT , CEO AIM Media Management • Dallas, Texas CAMERON NUTTING WILLIAMS, FOUNDATION VICE PRESIDENT Regional Publisher., The Nutting Co. • Wheeling, W. Va. TOM SLAUGHTER, FOUNDATION SECRETARY-TREASURER Inland Executive Director • Des Plaines, Ill. The Inlander: (ISSN 1066-2146) is published monthly by the Inland Press Association, Inc. Subscription rate for non-mem- bers is $75. Periodical Postage Paid at Des Plaines, Ill., and additional mailing offices. POSTMASTER: Send address changes to Inland Press Association, ATTN: The Inlander, 701 Lee St., Suite 925, Des Plaines, IL 60016 ©2019 The Inland Press Association, Inc. All Rights Reserved. JUNE 2019 • VOL. 34, NO. 6 701 Lee St., Suite 925, Des Plaines, IL 60016 (847) 795-0380 • Fax (847) 795-0385 • PAGE 2 THE INLANDER • INLANDPRESS.ORG • JUNE 2019 BRIEFS THE WILSON TIMES, DAILY RECORD FORGE PARTNERSHIP IN N.C. T he Daily Record and The Wilson Times, North Carolina's last two family-owned daily news- papers, have forged a strategic partnership and formed a media management company, allowing them to share resources and expertise while remaining independently owned and operated. Bart and Brent Adams and Maere Kay Lashmit, who own The Daily Record, and Morgan Dickerman, who owns The Wilson Times, have joined forces to create Restoration Newsmedia. The limited-liability company was incorporated and registered with the N.C. Department of the Secretary of State on April 30. Dickerman and Bart Adams are co-chairmen of the new company. Debbie Boykin, chief financial officer of The Wilson Times, will also serve as Restoration News- media's CFO. The Daily Record also publishes the twice-weekly Courier-Times in Roxboro and the weekly Mount Olive Tribune, while The Wilson Times publishes four weekly papers: The Enterprise in Spring Hope, the Johnstonian News in Kenly, The Wake Weekly in Wake Forest and The Butner-Creedmoor News in Creedmoor. All eight newspapers are now managed together under the Restoration Newsmedia banner. The company has a combined total of 70 employees. "As news industry veterans, Morgan and Bart saw the trend of consolidation sweeping the media land- scape and found a way to leverage the efficiencies of large newspaper chains without sacrificing local ownership or selling off their families' legacies," said Keven Zepezauer, president of Restoration Newsmedia and group publisher of its eight titles. "We believe our model can help save community newspapers and restore sustainable local coverage to cities and towns that may otherwise be in danger of becoming news deserts." Restoration maintains a pagination hub in Wilson led by media services manager Allison Pridgen where all of its newspaper pages are designed and an adver- tising design hub in Dunn. "It's difficult and expensive for weekly and small daily newspapers to maintain their own staffs for pagi- nation and creative services, which is why large media chains have created centralized hubs," Zepezauer said. "By adapting that model for a collective of fami- ly-owned papers, we can reduce our operating expenses and let each paper focus on its core functions — covering the news and helping local businesses grow their customer base through advertising." As part of the new regional strategy, The Daily Record has closed its printing facility, Sunbelt Press, and its newspapers are now printed at the News & Observer's commercial printing plant in Garner, which handles print contracts for Restoration News- media. The Wilson Times shuttered its press and outsourced printing in 2015. Zepezauer said the rising cost of newsprint — including U.S. tariffs imposed on Canadian paper imports — makes it difficult for small independent printers to remain profitable. "Large companies can purchase newsprint and ink at discounted bulk rates and commercial print hubs have competitive advantages we can't match," he explained. "By partnering with the News & Observer, we've been able to reduce our printing costs and strengthen our bottom line, allowing us to focus on the content and information that matters most to our readers and advertisers." Restoration was formed in part to buck a national trend of increasing expenses and declining revenue in the newspaper business. Between 2004 and 2018, nearly 1,800 U.S. newspapers closed their doors. Roughly 1,700 were weekly papers, according to "The Expanding News Desert," a report by Penelope Muse Abernathy, the Knight chair in journalism and digital media economics at the University of North Carolina at Chapel Hill. Some surviving publications are what Abernathy terms "ghost newspapers," those whose newsgathering operations have been gutted or merged with those of regional metro papers and are no longer equipped to perform public service journalism. "We believe our mission is vital to democracy, and we maintain local reporting staffs at all of our publica- tions to provide responsible coverage in the commu- nities they serve," Zepezauer said. "We're not a hedge fund or investment group that buys local papers to extract profit at the expense of the product. We're career newspaper people who want to help save the business we love." DREW C. WILSON, WILSON TIMES Wilson, North Carolina, civil authorities recognized the historic importance ot The Wilson Times last summer by dedicating a marker near the site of the newspaper's original downtown building. WILSON, CONTINUED ON PAGE 5

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